Give them a reason to choose you.
The way you explain your value affects how quickly people decide and what they are willing to pay you.
Spend one day learning how to make your value easier to recognize when money or opportunity is on the table.
Every ticket includes RE-DNA®.
October 7, 2026 | DoubleTree by Hilton St. Paul East | St. Paul, MN
When people do not understand why you are the right choice, decisions slow down and opportunities go elsewhere.
You spend more time explaining yourself. You may also earn less than your work deserves.
The RE-MARKABILITY® Summit helps you name the value you already create and communicate it when the decision matters.
Spend one day getting language you can use long after the event ends.
October 7, 2026 | DoubleTree by Hilton St. Paul East
Complete RE-DNA® before you arrive. Forty eight questions reveal how you naturally create value and how other people experience you.
At check in, your archetype color becomes your entry point. Make It Eight turns the room into a live exercise in how different people think and contribute.
Throughout the day, you will learn what decision makers notice and how recognized people make their value easier to choose.
Complete the experience by Happy Hour and receive your RE-DNA® Signature Trio with language you can use the next time money or opportunity is on the table.
Greg Zimprich spent three decades inside General Mills, Honeywell, and Medtronic watching how people earn attention and credibility. He now teaches at the University of Minnesota. His keynote shows you what others notice before you make your case.
Katie Vannelli leads revenue marketing for the Minnesota Wild, where perception affects what earns attention and what gets acted on. She will share what organizations notice when deciding who receives greater visibility.
Nikki Rohloff is CEO of Rohloff Associates and the first leader to deploy RE-MARKABILITY® across an entire organization. She will share what changed when her team could name how each person contributes and where work gets slowed down.
Kelly Lucente has spent 30 years watching capable people lose opportunities because the room could not quickly understand what made them valuable.
Her career combined brand strategy with 14 years in sales, where she won 32 industry awards and learned how people decide. She used that experience to build RE-MARKABILITY®, a system that helps people explain why they are worth choosing when money or opportunity is on the table.
Kelly is a 2026 Minnesota Cup Semifinalist and the author of The RE-MARKABILITY Formula, publishing in summer 2026 with Thinkosophy Press.
On October 7, she is bringing the entire system into one room for the first time.
Meet a few of the people already joining us.
October 7, 2026
Miscommunication slows decisions and sends small questions up the chain.
Every person at your table completes RE-DNA® before October 7. By the end of the day, your team has a shared language for how each person contributes and what helps work move.
They return to work ready to use it.
No trust falls required.
The Corporate Table seats eight. RE-DNA® for all eight guests is included, a $392 value.
Company signage at your table. VIP tickets for all eight.
RE-MARKABILITY® was selected as one of 92 ventures to advance in the 2026 Minnesota Cup.
Hosted by the Carlson School of Management, Minnesota Cup is the nation’s largest statewide startup competition. Its alumni have raised more than $1.1 billion in capital.
October 7 is the first time the full RE-MARKABILITY® experience will be brought into one room.
On October 8, someone will make another decision about you.
You will return to work knowing how people experience you and how to explain the value behind it.
Use that language the next time money or opportunity is on the table.
That is how one day keeps paying you back.
